Free tools
Robots Meta Tag Generator
Free robots meta tag generator. Create a robots meta tag (index/noindex, follow/nofollow, nosnippet, noarchive and more) and copy the HTML.
Directives
Indexing
Snippets & cache
Note: nocache isn’t a Google directive, but some crawlers may respect it.
Images
Previews
Use -1 to indicate “no limit” (where supported).
Meta tag output
0 directives
The robots meta tag lets you control how search engines index a specific page. For example, noindex prevents the page from appearing in search results, while nofollow tells crawlers not to follow links on the page.
How to use the robots meta tag generator
- Select the directives you want for the page.
- Copy the generated meta tag.
- Paste it inside the <head> of your HTML.
Common combinations
Keep page out of Google: noindex, follow
Staging page: noindex, nofollow
Frequently Asked Questions
What is a robots meta tag?
A robots meta tag tells search engine crawlers how to handle a specific page. Unlike robots.txt (which controls crawler access), meta tags control indexing and display behavior. Common directives include index/noindex (whether to include in search results) and follow/nofollow (whether to follow links).
When should I use noindex?
Use noindex for pages you don't want in search results: thank you pages, admin/login pages, internal search results, duplicate or thin content, staging/test sites, and private user pages. This keeps your search presence focused on valuable content.
What's the difference between noindex and robots.txt?
Robots.txt blocks crawlers from accessing pages, but URLs can still appear in search results (without content). Noindex allows crawling but prevents indexing, so pages won't appear in search at all. Use noindex for pages you want hidden from search, robots.txt for pages you want neither crawled nor indexed.
What does nosnippet do?
The nosnippet directive prevents search engines from showing text snippets or video previews in search results. Use it for pages with sensitive content previews, or when you want users to click through to see the content rather than getting the answer from the snippet.
Where do I put the robots meta tag?
Place the meta tag in the
<head> section of your HTML document. It applies to the entire page. Different pages can have different directives — for example, blog posts might be 'index, follow' while a thank you page is 'noindex, nofollow'.